Wednesday, August 5, 2009

A Little Island for Ya…808-style!

What’s good y’all?  I’ll tell you what’s good – we’re t-minus 20 days and counting from the much anticipated release of Blue Scholars’ latest EP, OOF!  Armed with their fresh new groundbreaking marketing deal with DuckDown, Geo and Sabzi are about to take their Northwest-known talents to yet another level with this 12-track EP (6 songs, 6 instrumentals).  But this one wasn’t made with us haoles in mind.  Here’s a blurb from the release:


Oof! is the story about the Hawaii that you don’t see on TV: fish-fry BBQs in Waianae, native Hawaiians struggling for sovereignty, house parties on the Leeward side, uncles playing mah-jong on a lanai in Waipahu, a thriving independent hip-hop and fashion scene, on-air ciphers at KTUH, a room full of folks vibin’ to a mean reggae song, young poets spitting fire into mics, grubbing on poke in the Foodland parking lot, whole neighborhoods leveled by the ice epidemic.

Many “mainlanders” go to Hawaii to get away. Blue Scholars went to get it in. They returned again six months later with a New Year’s Eve show and a handful of new tracks inspired by the first visit, soon to be released in the form of their most collaborative multi-media project, yet: OoF! — a collaboration with painter, vinyl toy & skate deck artist, Angry Woebots who made a collaborative painting to go along with the song “HI-808” which will be turned into a limited edition print and t-shirt; one of Hawaii’s premier photographers and historian of all things dope Aaron Yoshino (Honozooloo / 5 to Life) who’s photos have documented Hawaii’s subculture for several years and who is creating the cover art of the EP; the influential Hawaii based surf & skate boutique brand IN4MATION where Angry Woebot’s painting was made; and the island’s premiere video production crew, Kai Media, who directed and shot the music video for the track Hi-808, shot in and around Oahu (edited by Zia Mohajerjasbi). All these groups have come together to create this project which will be sold as a complete package online using Topsin Media widgets at Blue Scholars’ and each project partners’ websites, with the EP being available separately at the usual digital retailers.

Anchoring the project is the OOF! EP featuring six new Blue Scholars tracks. The minimalism of the intro song “Bananas” yields to the familiar complex lyricism and production of “HI-808,” which documents the differences between the Hawaii Geo grew up in and the one he would later return to, laid over an 808-drum-dominated Sabzi masterpiece. “Hello” is a playful take on the escapism while “New People” is a truly original effort that almost treads dance music territory. “Cruz” is the duo’s ode to island life over a Jawaiian-reggae influenced beat. In addition to these tracks, all five instrumental versions will also be included, encouraging other artists to make their own songs with these riddims.

Got my attention!  So did this: download the track “Hi-808” here for free (or click the pic below).  Run, don’t walk, to get your hands on this one bruh.  Mahalo!



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